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Welcome to this month’s edition of the Chacka 360° newsletter. We’ve curated some of the latest news and insights from the digital marketing world. From
Google has introduced updates to Performance Max (PMax) campaigns, focusing on improving creative performance across platforms. These updates include enhanced asset-level reporting and new AI-driven
Google’s decision to keep third-party cookies in Chrome while investing in Privacy Sandbox technologies has sparked big discussions in the digital community over the last
Developments in AI are changing how we approach search queries with Google Search. This week, Google announced four significant updates to its Ads platform, specifically
Recently, Google announced big changes to its attribution models in Google Analytics 4 (GA4). This update specifically targets the accuracy of conversion credit for paid
Miss Google Marketing Live 2024? We got you covered! This year’s event was packed with groundbreaking announcements and insights designed to propel your advertising strategies
Discovering growth opportunities through AI-driven optimization is key if you want success in 2024 & beyond. If you’re seeking solutions, Performance Max (PMax) campaigns might
Gartner’s latest report may not have crossed your radar just yet, but you should know what they are predicting and how it could impact the
Recently, Walmart acquired Vizio for $2.3 billion – which has sent ripples through both the retail and digital marketing worlds. While some may see this
We are pleased to announce that Chacka Marketing has achieved the prestigious 2024 Google Premier Partner status, further solidifying our position as a leading marketing
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