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Welcome to this month’s edition of the Chacka 360° newsletter. We’ve curated some of the latest news and insights from the digital marketing world. From
Recently, Instagram shared a global expansion of IGTV and will begin testing shopping on Reels. What are the two advantages for advertisers? The key lies
Paid search operated under a simple model for many years. However, times are a-changing’ and brands should understand the driving forces behind the shift and
Instagram is officially ten years old today! In 2010, the creator launched the app because of his love of photography. To mark the anniversary, we’ve
Facebook has revealed that for some advertisers, they will be removing the 28-day attribution window option very soon. It is not unlike Facebook to throw
Frequency reporting for YouTube campaigns and ads is about to become easier. Yesterday, Google introduced three new metrics: frequency distribution, weekly average frequency, and monthly
Facebook is making a major update. According to reports, Facebook is removing restrictions for its text rules in ads. What is Changing? Facebook is removing
Recently, Google Ads announced a new feature that will make it easier to get leads from a variety of Google properties. Here’s a quick recap
Microsoft’s bid for TikTok fell through and reports suggest Oracle will be the U.S. tech partner. But will the deal happen before this Sunday’s deadline?
Simply adopting a one size fits all approach to targeting for your social advertising efforts is not enough anymore. These days, if you want your