Chacka 360°: August Edition
Welcome to the August edition of the Chacka 360° newsletter. This time around, we’ll unpack TikTok’s game-changing Search Ads Toggle, Google’s shift away from Universal Analytics, and Meta’s intriguing boost for shopping campaigns. Plus, we’ll explore YouTube’s latest engagement experiment and take a look at the big milestone in Connected TV ad spending. 1. Search […]
The AI Revolution in Digital Marketing: Part II – Disruptions & Predictions
Discover how AI is currently disrupting how marketers approach digital strategy and how it will grow in 2023 & beyond.
The AI Revolution in Digital Marketing: Part I – Changes & Threats
In the last two years, artificial intelligence (AI) has taken over many news headlines. It’s made huge improvements, completely changing industries, including digital marketing. After all, AI can analyze large amounts of data, make data-driven decisions, and automate tasks. This has had a massive impact on the way advertisers engage with their audiences. In part […]
Opinion: My Week with Threads
Learn what a week on Threads was like for our Sr. Director of Strategy, Shane Ragiel.
Chacka 360°: Mid-July Edition
Get the latest buzz in digital marketing with our mid-July recap. Discover the triumphs of Amazon Prime Day, the soaring popularity of Threads, the arrival of Predictive Targeting at Microsoft, and the legal storm surrounding Google’s alleged data theft. Don’t miss out on the latest updates and insights – subscribe now to our Chacka Newsletter […]
Exploring the Future: 5 Advanced Insights from the Meta Performance Marketing Summit – Part II
In part two of this series, we’ve recapped five additional products to keep on your radar that will impact your social advertising strategy over the next year.
3 Key Takeaways from the Meta Performance Marketing Summit – Part I
The Meta Performance Marketing Summit 2023 brought together industry leaders and experts to explore the latest advancements in digital marketing. As an agency dedicated to staying at the forefront of marketing innovation, we had our team watch the summit and gather insights that can help our clients and followers thrive in the ever-evolving landscape. In […]
6 Important Takeaways from Google Marketing Live 2023
Explore the six major announcements from the event and uncover their potential to transform your digital marketing efforts.
A Sneak Peek at Ads in Google’s Search Generative Experience (SGE)
Dive into the most significant update—introducing new ways to search with generative AI—and other exciting releases that you should have on your radar.